Carousel: Your New Weapon in Facebook Marketing
While many healthcare facilities are starting to jump on the social media “bandwagon,” so
Checking In? Why Hospitals Are Offering Services
You can’t spell “hospitality” without “hospital.” Many hospitals are taking this to heart
4 Key Components Your Hospital Marketing Plan
Who knows what lies down the road for hospital marketing? The convergence of factors
5 Questions to Ask About Your Hospital
As hospital marketing transforms itself to adapt to the quickly changing face of healthcare
Creating a Realistic Hospital Marketing Plan
With the Affordable Care Act (ACA) offering more healthcare options to patients across the
Hospital Ad-Wars: Who Wins When Titans Clash?
This is a story about competing hospital systems where the legal wrangling spilled into
Hospital Marketing Opportunity Revealed: Get a YouTube
Surprisingly few US hospitals have a YouTube Channel in their marketing lineup. Still fewer
3 Hospital Marketing Mistakes You Should Never
We all make mistakes. But sometimes it’s better to learn from someone else’s mistake
Internet Marketing Strategies Build Care Options for
Editor’s Note: This article first appeared in the March/April issue of Spectrum, a newsletter
How Marketing Can Help Hospitals Meet the
Becker’s Hospital Review recently published its Top 10 list of the challenges and opportunities facing