5 Ways to Target Your Medical Practice’s Search Marketing Ads
Search marketing and pay per click (PPC) advertising can put a bite in your medical practice's marketing budget if not executed properly. However, with a carefully managed campaign, you can…
Why Transparency Matters More Than Ever
Relationships are important in rare—and so are reputations. Rare disease communities are often small and closely knit. Patients and caregivers rely on each other for advice, opinions, and support. Relationships…
4 Doctors’ Takes on Google Glass in Hospitals and Public Health
First published on MedCityNews.com. Health IT startups have lots of ideas about how Google Glass could be applied to medical care, from telemedicine to information sharing. But what about doctors?…
Are Your Vendors Ready for ICD-10?
Being ICD-10 ready within your organization is great, but it is not the only thing you need to worry about. It's imperative that your vendors are also ICD-10 ready. Being…
Talking Healthcare with Don Berwick, Candidate for Governor of Massachusetts
Don Berwick (D), candidate for Governor of Massachusetts Don Berwick (D), candidate for Governor of MassachusettsDownload: hbdew0006-david-e-williams-interviews-don-berwick-democratic-candidate-for-governor-of-massachusetts.mp3 In this podcast interview, Don Berwick, Democratic candidate for Governor of Massachusetts and…
How Much Does an MRI Cost? $425 to $2530
SUMMARY: Dear Insurance Co., Patient X called and he wants to know why you're paying $425 and $2,530 for the same thing. Keep reading for a mini-mystery story, or...Culture change is…
Internet Marketing Strategies Build Care Options for Pomona Valley Health Centers
Editor’s Note: This article first appeared in the March/April issue of Spectrum, a newsletter of the Society for Healthcare Strategy & Market Development, and is presented Editor’s Note: This article first…
The Unfolding Story in Advanced Prostate Cancer
I have written here many times of my excitement about progress in treating blood-related cancers, so called “liquid tumors.” And, like me, many of our visitors have one of them. I have written here…
Google Glass Used to Speed Patient Healing in Wound Centers
The future of wound healing will be televised using Google Glass and wound care management just got a little bit cooler. The future of wound healing will be televised using…
Talking Healthcare with Jeff McCormick, Candidate for Governor of Massachusetts
In this podcast interview, Jeff McCormick, independent candidate for Governor of Massachusetts discusses his views on healthcare with healthcare business In this podcast interview, Jeff McCormick, independent candidate for Governor…
