Hospitals Shift More Digital Dollars to Influencing Physicians
Hospital executives say they are increasing their digital marketing budgets to reach and influence doctors. Hospital executives say they are increasing their digital marketing budgets to reach and influence doctors.…
ATA 2013 Market Outlook Session: What’s Slowing Down Telehealth?
One of the most interesting sessions I attended at ATA 2013 in Austin was moderated by Frost & Sullivan’s Daniel Ruppar. The topic: Not all telehealth markets are equal. One…
The Challenges of Treating Homeless Patients
For most of our patients, the Student Run Homeless Clinic is the last stop in a long, fruitless search for healthcare in the city of New Orleans. Recently, an insulin-dependent…
High Quality, Low Cost HealthCare Video Interview Series: Kelly Tappenden and The Alliance to Advance Patient Nutrition
Last week we heard Dr Valenti tell us about The Physicians Foundation and how it could help improve healthcare. Today, Kelly Tappenden, PhD, RD talks about the Alliance to Advance…
Angelina Jolie’s Decision: Do I Need to Be Tested?
As a medical student on the ward you never knew what was coming. We had a sheet saying this young 36-year-old woman was being admitted by one of the cancer…
Beautiful Healthcare Marketing: Angelina’s Decision
So rarely is healthcare marketing a beautiful thing. So rarely is healthcare marketing a beautiful thing.The television commercials are boring, replete with mind-numbing lists of side effects. The social media…
The Trials of Progress in the Affordable Care Act
Five months after primary care doctors who treat Medicaid patients were supposed get a big pay raise, most physicians have yet to see it.While Medicaid fees vary by state, they…
Do Physicians Lie?
Yes. Professions that heretofore enjoyed public admiration for pursuing noble work and reputedly insisting on the highest ethical standards have been exposed. The Catholic Church could write a few blog…
Spinal Posture Indicator for Nursing Home Admission So Sit Up Straight!
The shape of an individual’s spinal column may predict his or her risk for nursing home admission or need of home assistance in old age, accord The shape of an…
Video Calling Shrinks Distance, Time and Cost in Healthcare
Have you noticed the recent wave of TV commercials for one-to-one video calling (Apple Facetime), or multiple participation (GoToMeeting) video collaboration, or one-to-many webcasting? Have you noticed the recent wave…
