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Hooray for High-Priced Hepatitis Treatment Sovaldi
Congratulations to Gilead Sciences for producing Sovaldi (sofosbuvir), which cures hepatitis C…
7 Things Doctors Should Know About the Value of Content Marketing
Anyone who grew up in a small town will tell you that…
Embrace Patient Storytelling to Strengthen Your Healthcare Marketing
Storytelling has been around far longer than man's capacity to put those…
Wound Market Analysis: A Case Study in Understanding Context
Analysis is a funny thing. If done thoroughly, accurately and carefully to…
Improve Document Security in the Face of ICD-10: A HIPAA Checklist
Although Health and Human Services has delayed compliance with the International Classification…
First Principle of Enduring Success: Existing Patients First
Some fundamental business ideas deserve repeating:Successful marketing—and practice growth—begins with taking care…
Diagnosing Cash Flow Problems in a Medical Practice
Most small and mid-sized medical practices operate in a difficult environment. They…
