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Health Works Collective > Business

Business

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Online Reputation Management for Physicians
reputation management

10 Commandments of Online Reputation Management for Physicians [Part One]

Across the board, reputation is an ever-present ingredient in health care marketing.…

Stewart Gandolf
Stewart Gandolf
May 13, 2014
annual-growth-rates-national-healthcare-spending
HSA

Why Did Health Spending Slow Down Before It Sped Up?

Last quarter, spending on health care grew an astounding 9.9%. That’s the…

JohnCGoodman
JohnCGoodman
May 13, 2014
pharmaphorum LinkedIn tips
pharmaphorum

Some Top Tips for Budding LinkedIn Influencers

Last month in my exclusive post for HealthWorks Collective, I wrote about…

Paul Tunnah
Paul Tunnah
May 13, 2014
against corporate wellness

Why I’m Against Wellness

I’m a physician and I’m against wellness. Let me explain.Wellness is the…

Michael Kirsch
Michael Kirsch
May 13, 2014
customer-focused medicine

The Doctor’s Customer Is the Insurer: Shouldn’t It Be the Patient?

   You the patient are really not the customer of your primary care physician.…

StephenSchimpff
StephenSchimpff
May 13, 2014
reconstructive surgery market

Aesthetics and Reconstructive Surgery: A Market in Transformation

Aesthetic and reconstructive surgery has been undergoing a transformation over the past…

PatrickDriscoll
PatrickDriscoll
May 12, 2014
employer insurance

One More Way ObamaCare May Lead to Single Payer

One reason opponents of ObamaCare are so vehement is that they fear…

DavidEWilliams
DavidEWilliams
May 12, 2014
wearable technology
wearable tech

How Wearables Will Transform the Health Insurance Game

It’s official: Developing wearable gadgets is all the rage.From fitness bands to…

Veer Gidwaney
Veer Gidwaney
May 12, 2014
video marketing for medical practice
video marketing

Even More Tips for Building a Branded YouTube Channel

If you missed the first of this two-part article, click through here…

Stewart Gandolf
Stewart Gandolf
May 11, 2014
Search Engine Medical Practice Marketing
search engine marketing

How to Make Semantic Search Work for Your Medical Practice

Go to Google and enter a query phrased as a question. You…

Jonathan Catley
Jonathan Catley
May 11, 2014
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