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10 Commandments of Online Reputation Management for Physicians [Part One]
Across the board, reputation is an ever-present ingredient in health care marketing.…
Why Did Health Spending Slow Down Before It Sped Up?
Last quarter, spending on health care grew an astounding 9.9%. That’s the…
Some Top Tips for Budding LinkedIn Influencers
Last month in my exclusive post for HealthWorks Collective, I wrote about…
Why I’m Against Wellness
I’m a physician and I’m against wellness. Let me explain.Wellness is the…
The Doctor’s Customer Is the Insurer: Shouldn’t It Be the Patient?
You the patient are really not the customer of your primary care physician.…
Aesthetics and Reconstructive Surgery: A Market in Transformation
Aesthetic and reconstructive surgery has been undergoing a transformation over the past…
One More Way ObamaCare May Lead to Single Payer
One reason opponents of ObamaCare are so vehement is that they fear…
How Wearables Will Transform the Health Insurance Game
It’s official: Developing wearable gadgets is all the rage.From fitness bands to…
Even More Tips for Building a Branded YouTube Channel
If you missed the first of this two-part article, click through here…
How to Make Semantic Search Work for Your Medical Practice
Go to Google and enter a query phrased as a question. You…


