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Latest Business News

A Framework for Collaborative Peer Review

I titled this post "Collaborative Peer Review" because peer review brings out…

Ken Cohn
Ken Cohn
February 6, 2014

Physician Capacity

A little while ago Scott Gottleib and Zeke Emmanuel co-authored an op-ed…

Greg Scandlen
Greg Scandlen
February 6, 2014
Medical Marketing, Physician Marketing, Online Marketing
healthcare marketing

5 Ways to Market Yourself as a Medical Expert

Because medicine is a service-oriented profession, medical practitioners must embrace marketing today,…

Jonathan Catley
Jonathan Catley
February 5, 2014

Johnson & Johnson to Release Clinical Trial Data in Agreement with Yale Medical School

In a move toward scientific transparency, Johnson & Johnson will share some…

Susan Scutti
Susan Scutti
February 4, 2014

Cut-Rate Concierge Medicine? One Medical Resorts to Discounting

I have mixed views about concierge medicine. On the one hand I…

DavidEWilliams
DavidEWilliams
February 4, 2014

Mastering the Business of Healthcare [INFOGRAPHIC]

Perhaps no one other than the healthcare professional understands the significance of…

Frankie X Rendón
Frankie X Rendón
February 4, 2014

Focus Healthcare Marketing to Improve Business Performance (Part 2)

How do healthcare marketing executives decide where to allocate scarce marketing resources – both…

Karen Corrigan
Karen Corrigan
February 3, 2014

Tips for Your Medical Licensure Application

As the time for your transition from residency to practice approaches, it…

rthwaites
rthwaites
February 3, 2014

Health Wonk Review: The New Wright on Health Edition

January 2014 was a big month in the world of health policy.…

Brad Wright
Brad Wright
February 2, 2014

23andWho?

Jacquie Scarlett, Wellpepper Director of Customer Experience, and I were some of…

Anne Weiler
Anne Weiler
February 1, 2014
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