Latest Business News
How That New Drug Goes From Idea to Market
The development and approval of new drugs is mandated by FDA's CDER…
Digital Analytics 101 for Healthcare Marketers: Mobile Ads and Click-to-Call
This post is part of our series, Digital Analytics 101 for Healthcare…
Why Wellness Clinic Blogs Need Bylines and Bios
In order to pass my five-point wellness clinic blog assessment, each post…
First U.S. Insurer to Build Medical School
When it comes to HMOs, it doesn’t get much bigger than Kaiser…
New to Nursing? 5 Essential Time Management Skills You’ll Need
If you just finished school and training and are looking forward to…
Pixar’s Magic: Storytelling is a Doctor’s Strongest Medicine
Telling a meaningful story in—one that captures the imagination and interest of…
Why iPad EMRs are Better for Doctor Patient Interaction
A current debate in the healthcare industry is whether or not certain…
Why the “Mad Men” Approach to Marketing Might Not Be Best for Your Medical Practice
Driving down marketing costs with highly optimized, targeted campaigns might be a…
Healing the Earth: How Clinics and Practices Can Go Green
Going green is not just environmentally responsible, it can provide some health…
Forecast: Sunny Skies, But Now Is the Time to Protect Your Facility From Future Storms
In 2015, 10 weather-related disasters were to blame for losses of more than a billion…
