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4 Ways to Harness Trending Headlines in Your Physician Marketing Strategy
When a hot topic about medicine goes viral, it is a golden…
Blue Cross Blue Shield Provider Anthem Hacked
Anthem Inc., provider of Blue Cross and Blue Shield health insurance, revealed…
Scope of Nanotechnology in Drug Delivery: Current State of Application and Future Potential
The use of nanotechnology for developing efficient drug delivery systems has remained…
Cybersecurity in Medical Devices: Paranoia, or a Tangible Threat?
In October 2014, the United States Department of Homeland Security investigated two…
The Lessons of Stuart Scott
Stuart Scott accepting the Jimmy V Award Stuart Scott accepting the Jimmy…
The Interview: Some Lessons for Healthcare PR
It’s that time of year where I should be writing about my…
Some Healthcare News and Views
December 12, 2014 December 12, 2014Results were released last week from a…
Why Boeing’s ACO Experiment Needs to Succeed
It’s no big secret that America’s healthcare system leaves a lot to be…
Down, Down, Down: Avoidable Errors, Uninsurance, Cost Inflation
Today was a good news day. The headlines, at least, would have…
