By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    An Expert’s Guide To Building and Improving Endurance
    June 30, 2022
    medical assistants
    What Do Medical Assistants Do On a Day to Day Basis?
    April 5, 2022
    superfoods to help with prostate health
    10 Healthy Foods That Can Help Protect Your Prostate
    August 29, 2022
    Latest News
    Why Custom Telemedicine Apps Outperform Off‑the‑Shelf Solutions
    July 20, 2025
    How Probate Planning Shapes the Future of Your Estate and Family Care
    July 17, 2025
    Beyond Nutrition: Everyday Foods That Support Whole-Body Health
    June 15, 2025
    The Wide-Ranging Benefits of Magnesium Supplements
    June 11, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    pfizer and clinical data transparency
    Pfizer to Expand Clinical Trial Data Access, Takes Step Toward Transparency
    December 6, 2013
    Improving Healthcare Services And Management Through Tech Integration
    June 9, 2020
    obamacare and the uninsured
    Why Hospitals Are Still Gouging the Uninsured
    January 7, 2014
    Latest News
    How IT and Marketing Teams Can Collaborate to Protect Patient Trust
    July 17, 2025
    How Health Choices and Legal Actions Intersect After an Injury
    July 17, 2025
    How communities and healthcare providers can address slip and fall injuries with legal awareness
    July 17, 2025
    Let Your Lawyer Handle the Work Before You Pay Medical Costs
    July 6, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: How Google is Pushing Healthcare Innovation
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > Technology > Medical Innovations > How Google is Pushing Healthcare Innovation
Medical InnovationsTechnology

How Google is Pushing Healthcare Innovation

Nicola Ziady
Nicola Ziady
Share
7 Min Read
SHARE

Google is the number 3 most valuable brand in the world! It is worth $367 billion dollars today! The company that was started in 1995 at Stanford University, continues in its perpetual drive to innovate, and is certain to change the healthcare landscape.

Contents
1. Google Genomics2. Google Cancer Research3. Google Glass3. Google Contact Lens4. Google Diagnostics5. Google Health + Fittness app6. Google Search

Google is the number 3 most valuable brand in the world! It is worth $367 billion dollars today! The company that was started in 1995 at Stanford University, continues in its perpetual drive to innovate, and is certain to change the healthcare landscape.

Although it started out as a link generator, Google has an R&D department today that has produced technology that has impacted the lives of many patients. The initial platform was Google Health, in collaboration with my former employer Cleveland Clinic. The company also created a glucose testing contact lens for diabetes patients. The driver-less car has been developed for disabled people and a long line of technology.

According to the Wall Street Journal, more than one-third of Google’s venture capital in 2014 went to healthcare and life-sciences companies. This was a 10% increase increase from 2012.

More Read

prenatal care
Diagnosis of Heart Defects Before Birth Prepares Parents and Doctors
Who Certifies HIPAA Compliance?
5 Healthcare IT Risks in 2014
5 Effective Ways to Boost Your Health and Transform Your Life
Integrated Health System Adoption: How to Start a Movement

So how does Google plan to define and perhaps even revolutionize healthcare?

1. Google Genomics

One of the Google’s most amazing “moonshots” may be their quest to collect and compare millions of genomes to help propel medical research. But the field has lots of competition in human data storage from IBM, Amazon and Microsoft. But it hopes to create cloud-based consortium that will unveil new methods of treating healthcare’s most catastrophic diseases and cancers.

The current cost to keep a copy of your genome with Google is $25 per year. The benefit however is the comparison on your genome amongst millions of others that could lead to massive revelations in medical research. At least, that’s their hope.

2. Google Cancer Research

Google is also working on how to detect cancer, before the symptoms even start. They are building a cancer-detection pill. According to Wired, the pill will be filled with nanoparticles that magnetically latch onto cancer-related molecules in the bloodstream, while a wrist wearable will alert the patient of problems.

Google has already built a multidisciplinary team of experts in chemistry, physics and biology. But it will be years away from bringing the idea to marketplace. They have note yet tested the nanoparticles on humans. The prototype has only been tested in artificial human limbs so far.

3. Google Glass

Google Glass wasn’t created as a device to be used solely in healthcare. Two years ago I met Gopi Kallayil, Chief Evangelist of Brand Marketing at Google. He said that Glass started as a consumer wearable for searching the web at eye-level and documenting the user’s experience. But the tools ability to capture data while leaving its user’s hands-free was a desirable feature to those in the medical field, such as surgeons.

One of the devices earliest  clinical “explorers” was Dr. Raphael Grossmann, who used the device to broadcast a surgical procedure to medical students from a remote location. Today, Google Glass is used in several medical institutions in a number of pilot programs as both a teaching and teleconferencing tool.

3. Google Contact Lens

In 2013 Google teamed up with Novartis to develop a smart contact lens that can monitor a wearer’s blood sugar levels. The prototype uses tiny sensors and a micro-thin radio antenna to track glucose levels. This information can then be uploaded to a mobile device and monitored by patient and their physician. The lens is the first useful disease management and population health tool of its kind.

4. Google Diagnostics

Last year Google partnered with Quest Diagnostics to enhance communications between physicians and patients by providing patients with secure electronic access to their diagnostic laboratory information. This was rolled out for more than 100,000 physicians nationwide. Quest Diagnostics is developing solutions that will provide patients, through their physicians, with easy to use and secure electronic access to their diagnostic results.

5. Google Health + Fittness app

Everyone has a fitness app these days, and wearables are filling the consumer market. To compete with Apple’s HealthKit, Google has created Google Fit. This platform allows users to track their fitness goals.

6. Google Search

Google has devised a way to read and decipher flu trends in any location by monitoring relevant search terms.

To recap, if knowledge is power, then Google has plenty of it. As far as what innovations will take off to the moon or end up being deleted, we will have to wait, see – or, query, to find out!

This Mountain View mammoth’s medical meteoric rise is full of interesting trivia and surprising facts to share …

  • Google was originally named “BackRub”

Back in 1996 Sergey Brin and Larry Page originally collaborated on a pioneering concept of a “web crawler”. They called it “BackRub” to indicate to the web linking model.

  • Google is a play on the word “googol”

In September 1997, Brin and Page registered the domain name “Google”. They created this twist on “googol,” which is a mathematical term represented by the numeral one followed by 100 zeros. The name hints at the infinite amount of information the founding partners coded their new search engine to mine, make sense of and deliver.

TAGGED:GoogleHealthcareinternet of thingsmedical innovationstechnology
Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

botox certification
Help Improve People’s Skin Health Via Botox Certification
Skin Specialties
July 22, 2025
Telemedicine Apps
Why Custom Telemedicine Apps Outperform Off‑the‑Shelf Solutions
Health
July 20, 2025
Grounded Healing: A Natural Ally for Sustainable Healthcare Systems
How IT and Marketing Teams Can Collaborate to Protect Patient Trust
Global Healthcare Policy & Law
July 17, 2025
paramedics in surgical gloves and masks
How Health Choices and Legal Actions Intersect After an Injury
Health care
July 16, 2025

You Might also Like

Medical Device Marketing
BusinessMedical DevicesTechnology

How to Focus Your Medical Device Marketing Strategies?

September 12, 2014

Worldwide Spine Surgery 2011: Products, Technologies, Markets & Opportunities, 2010-2020

June 14, 2011

Young Google Science Fair Champ Discovers New Leads for Anti-Flu Drugs

October 1, 2013
Screen Shot 2016-09-09 at 3.35.04 PM
BusinessHospital AdministrationMedical InnovationsTechnology

Marketing Automation, Oh My! Lessons from a Leading Health System

September 14, 2016
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?