How You Can Take Your Supplement Brand To The Next Level
The nutritional supplement industry is worth billions of dollars per year…
Healthcare Practices and Content Marketing: Knowledge Can Empower Patients
Running a healthcare practice is one of the most difficult things…
Why TV Ads Might Not Be the Most Effective Use of Your Medical Practice’s Marketing Dollars
In order to get the highest return on their marketing spend, physicians…
FDA’s Agenda for 2016: Biggest Issues on Agency’s Calendar for the New Year
The Food and Drug Administration (FDA) has great influence on a vast…
The Keys to a Successful Facebook Ad Campaign
When people sign up for Facebook, they provide the world’s biggest social…
Should Hospital Websites Be Labeled for Consumers as Advertising?
Hospital advertising is in the spotlight, and we wonder how your facility…
Is Google Adwords a Good Marketing Option for Physicians?
Is Adwords and other pay per click sites a respectable marketing choice…
Getting the Best from Your Healthcare Advertising Agency
These days, marketing performance expectations are sometimes found under the “squeeze every…
Can We Put the Hospital Marketing Genie Back in the Bottle?
I am old enough to remember when physicians did not advertise. It…
Duke Health and Facebook Advertising Case Study
Facebook has released a case study that highlights the success of Duke Health's…
