By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    Improved Digestion
    Five tips to boost digestion and metabolism
    November 4, 2022
    health insurance for young adults
    Benefits of Buying Health Insurance for Your Adults
    January 12, 2023
    broken hip recovery
    4 Ways to Recover from a Broken Hip
    March 14, 2023
    Latest News
    The Wide-Ranging Benefits of Magnesium Supplements
    June 11, 2025
    The Best Home Remedies for Migraines
    June 5, 2025
    The Hidden Impact Of Stress On Your Body’s Alignment And Balance
    May 22, 2025
    Chewing Matters More Than You Think: Why Proper Chewing Supports Better Health
    May 22, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Personalized Prevention, Part I
    February 23, 2012
    Everything We Are Doing in Health Policy May Be Completely Wrong
    July 26, 2011
    Personalized Prevention, Part II – The Psychology of Engagement
    March 15, 2012
    Latest News
    Streamlining Healthcare Operations: How Our Consultants Drive Efficiency and Overall Improvement
    June 11, 2025
    Building Smarter Care Teams: Aligning Roles, Structure, and Clinical Expertise
    May 18, 2025
    The Critical Role of Healthcare in Personal Injury Recovery: A Comprehensive Guide for Victims
    May 14, 2025
    The Backbone of Successful Trials: Clinical Data Management
    April 28, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Add Interactivity to Your YouTube Channel: Annotate!
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > eHealth > Social Media > Add Interactivity to Your YouTube Channel: Annotate!
BusinesseHealthSocial Media

Add Interactivity to Your YouTube Channel: Annotate!

waxcom
Last updated: December 15, 2014 9:00 am
waxcom
Share
3 Min Read
SHARE

More than 1 billion unique users view the over 6 billion hours of video streaming each month on top video portal YouTube — and it’s not all fun and games! Serious businesses like hospitals have leveraged the channel to distribute non-static content enhancing brand reach and personality by targeting everyday people searching for infotainment.

More than 1 billion unique users view the over 6 billion hours of video streaming each month on top video portal YouTube — and it’s not all fun and games! Serious businesses like hospitals have leveraged the channel to distribute non-static content enhancing brand reach and personality by targeting everyday people searching for infotainment.

youtube for medical marketingThere’s so many vital ways to incorporate YouTube into your campaign.  Videos can make patient education come alive, allow patients to share first-person perspectives and give physicians the chance to explain medical procedures in simplified terms that put a friendly face on care. These strategies all spark interest, yet they don’t necessarily get viewers physically involved.

To capitalize on actual viewer participation, add annotations to your videos: it will give them new dimensionality. Annotations are text boxes that you can embed into your videos after they have been uploaded. They encourage active viewership, allowing interested parties to click through to other relevant videos on your channel or even to a page outside of YouTube on your own website.

More Read

Bayer's Essure
Essure: More Dangerous Than Alternatives or Simply a Failure to Communicate Risks?
Stand Out from the Crowd? Think Again
Hopkins Med Students Win Developer Challenge
Medical Identity Theft: The Low-Hanging Fruit for Thieves
How Good a Doctor Are You?

By getting viewers actively involved, annotations facilitate viewer retention, mainly because the act of participation itself psychologically creates a bond. Some creative examples of what you can do with your YouTube annotations:

  • If your facility produces an inspirational video on your channel, why not create an annotation with a link to a donation page on your website? This will give people the opportunity to contribute.
  • If you utilize YouTube to provide video biographies of your physicians, you can utilize annotations to direct them to their CVs located on your website.  They’ll be interested to learn about where their doctors studied, interned and took part in residency programs.
  • If you sense a theme developing, create a videocluster, then use annotations to inscribe a storyline so viewers are encouraged to click onto other videos in the series.

Annotations give this powerful tool we call YouTube even more impact for every marketing genre — especially healthcare. 

Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

Streamlining Healthcare Operations: How Our Consultants Drive Efficiency and Overall Improvement
Global Healthcare Policy & Law
June 11, 2025
magnesium supplements
The Wide-Ranging Benefits of Magnesium Supplements
Health
June 11, 2025
Preparing for the Next Pandemic: How Technology is Changing the Game
Technology
June 6, 2025
migraine home remedies and-devices
The Best Home Remedies for Migraines
Health Mental Health
June 5, 2025

You Might also Like

reimbursement models for hospitals
BusinessFinanceHospital Administration

6 Forces Pushing Healthcare Outside Hospital Walls

December 16, 2013

Doctors 2.0 and You: Conference, Community, and Medical Association #doctors20

July 22, 2015

Using Social Media to Promote Your Healthcare Events

July 9, 2015

The Keys to a Successful Facebook Ad Campaign

April 22, 2015
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?