Five Ways to Lead an ACO to Failure
Over the past few years, I have had the opportunity to talk to and learn from many accountable care organization (ACO) leaders. Over the past few years, I have had the…
The Affordable Care Act: Healthcare Marketing Friend or Foe?
It is estimated that up to 32 million people will receive insurance coverage through the Affordable Care Act. It is estimated that up to 32 million people will receive insurance…
8 Months Until ICD-10 Implementation: What to Know
Most medical providers are aware that October 1, 2015, is the date they must quit using the outdated ICD-9 billing codes and begin using ICD-10 codes. The implementation date has…
NASCAR’s Hendrick Motorsports Takes Lead As Health Care Role Model
The health care ecosystem in the US can look to many different sectors to learn valuable lessons about efficiency, cost-reduction, optimizing outcomes and consumer satisfaction. The health care ecosystem in the US can look…
Heroism in Harm’s Way
In Harm’s WayBrian Williams flew into harm’s way. At least that’s the tale he told. Williams was reporting from Iraq in 2003. He was aboard a Chinook helicopter when it…
Hospital Acquired Infections Are Down: But Is It Enough?
Of the many requests President Obama will be making of Congress this year, one will be for more funding to combat the ongoing problem of Hospital Acquired Infections (HAIs). Of…
How Hospital Execs Can Keep Up in the Fast-Paced Tech World
Remember when phones were only used for making calls? Today, they’re used to transfer money, write emails, play movies, take pictures, make purchases, video chat, and more. In fact, calls…
The GOP Replacement Plan: Summarizing the Executive Summary
This is the first post in a series that looks in detail at the GOP’s newly proposed plan to repeal and replace the Affordable Care Act (ACA). Today, I want…
Pediatric HCAHPS Model, First of Its Kind
As payment continues to become more closely linked with patient experience and patient reported outcomes, the information gleaned from assessments such as the Hospital Consumer Assessment of Healthcare Providers and…
3 Reasons That Digital Matters in Healthcare Marketing
Everywhere you turn, digital dominates. Articles across the Web proclaim its importance in marketing strategies, and now, digital marketing is unavoidable. Why? Its benefits and ease of use are too…
