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Health Works Collective > Business

Business

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healthcare tweeting tips
Beyond the Buzz

Beyond the Buzz: 13 Unwritten Rules of Healthcare Tweeting

Twitter is a conversation, and just as you observe conversation etiquette in…

Marie Ennis-O'Connor
Marie Ennis-O'Connor
August 2, 2014
narrow networks
ACA

Narrow Networks: Get Used to It

Many health plans unveiled “narrow network” plans recently as part of the…

DavidEWilliams
DavidEWilliams
August 1, 2014

Shared Risk Reimbursement: 5 Challenges and Opportunities for Radiology

Accurate and efficient radiology billing can prove tricky, especially with so many…

Andy Salmen
Andy Salmen
August 1, 2014
Physician Marketing, Medical Practice Marketing, Targeted Local Marketing
marketing

Grow Your Medical Practice’s Patient Volume by Marketing to New Movers

More than 14 percent of the U.S. population moves each year, according…

Jonathan Catley
Jonathan Catley
July 31, 2014
chat bubble

9 Success Keys: How to Make Your Social Media Truly Engaging

The words “social media” and “engagement” seem to be joined at the…

Stewart Gandolf
Stewart Gandolf
July 31, 2014
patient advocacy
biopharma

Forget Patient Advocacy: Be a Patron of Patients

No doubt your marketing plan contains a mélange of patient KOL tactics.…

dorothywetzel
dorothywetzel
July 31, 2014
massachusetts healthcare
ACA

ACA Rollout Hits Some Massachusetts Businesses Harder Than Expected

Like many, I’ve been surprised that the rollout of the Affordable Care…

DavidEWilliams
DavidEWilliams
July 30, 2014
ICD-10
ICD-10

Top 10 ICD-10 Codes You Won’t Believe Are Real

ICD-10: Coming to a Hospital Near You (eventually).The hassle of adopting ICD-10…

Abby Norman
Abby Norman
July 30, 2014

CLL and Lymphoma Drug Approvals: Kudos to the FDA

Dr. Richard Pazdur, director of the Food and Drug Administration’s cancer drug…

Andrew Schorr
Andrew Schorr
July 30, 2014
Image
cancer

Meeting the Deductible: Cancer Drugs, Insurance and a Happy Ending

Summary: Denied claims, long arguments, an eternity spent on hold arguing over…

Jeanne Pinder
Jeanne Pinder
July 29, 2014
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