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Health Works Collective > Business

Business

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Latest Business News

Massachusetts hospitals are making money — I’m quoted

The Massachusetts Center for Health Information and Analysis has released its 2014…

DavidEWilliams
DavidEWilliams
August 27, 2015
URAC Accredited IRO

The Value of a URAC Accredited IRO

The Value of a URAC Accredited IRO – Independent Review OrganizationNot all…

DanyellJones
DanyellJones
August 27, 2015

The (Little) Things That Matter To Patients

Outcome measurement is top of mind for all of us in healthcare…

Anne Weiler
Anne Weiler
August 25, 2015

Tips for Dental Practices to Maximize Results from Internet Marketing

You went to dental school, not business school… but you ended up…

Frankie X Rendón
Frankie X Rendón
August 24, 2015

Is Your Doctor a Spin Doctor?

We are in the Age of Spin as the presidential campaigns percolate…

Michael Kirsch
Michael Kirsch
August 24, 2015

Engaging Physicians and Others The Purely Old Fashioned Way

If there’s one—close-to-perfect and always effective—secret to engaging doctors and others, this is…

Stewart Gandolf
Stewart Gandolf
August 24, 2015
Healthcare-Marketing-Digital-Marketing-Healthcare-Resources

5 Books Worth Reading for Healthcare Marketing Professionals

For hospital marketers, it’s time to hit the books. These five healthcare…

Jonathan Catley
Jonathan Catley
August 21, 2015
mobile email

10 Ways to Perfect Your Email Marketing

Email marketing is a powerful healthcare marketing tool because it is relatively…

Lonnie Hirsch
Lonnie Hirsch
August 21, 2015
Performance-Tracking-Healthcare-Marketing-Digital-Marketing-Success

Don’t Be Fooled By Vanity Metrics With Your Healthcare Digital Marketing

Your website is live, your digital ad campaigns are up and running,…

Jonathan Catley
Jonathan Catley
August 20, 2015

2015 Trends for Rural Hospitals and Rural Healthcare

According to the NC Rural Health Research Program there have been 56 rural hospital…

Moira O'Connell
Moira O'Connell
August 18, 2015
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