Tag: marketing

Marketing Medical Devices to Consumers, Not Patients

Medical Device and Diagnostic Industry (MDDI) recently published an article which stated that…

Jonathan Catley Jonathan Catley

Online Marketing Strategies for Clinical Trial Recruitment

Attracting and enrolling qualified candidates is the key to conducting successful clinical…

Jonathan Catley Jonathan Catley

Benefit from ACA Boost to the Consumer Medical Device Market

Forbes online recently posted a commentary which should be of interest to every…

Jonathan Catley Jonathan Catley

Heart and Vascular Services Top Hospital Marketing Priorities for 2014

It was nearly unanimous.Hospital marketing executives and administrators ranked marketing for various…

Lonnie Hirsch Lonnie Hirsch

Using Web Technology for Patient Referrals

According to Pew Internet & American Life Project Study, 72 percent of…

waxcom waxcom

Four Lesser-Known Ways to Enhance Your Web Presence

For effective healthcare marketing, it’s not a question of having an Internet…

Stewart Gandolf Stewart Gandolf

7 Tips for Effectively Marketing a New Medical Practice

  Building a new medical practice is a challenging adventure, but it…

Phil Cohen Phil Cohen

4 Steps for Revitalizing Your Medical Practice’s Brand

When it comes to marketing any business, it's important to never allow…

Phil Cohen Phil Cohen

Watch, Feel, Share: How Emotion-Fueled Videos Propel (Viral) Engagement

Of the thousands of hospital or healthcare videos, few will ever “go…

Stewart Gandolf Stewart Gandolf

Affordable Care: Your Prospective Patients Are Mighty Confused

When it comes to healthcare reform, a big chunk of the community…

Lonnie Hirsch Lonnie Hirsch