How You Can Become A Positive Leader In The Healthcare Industry
Leaders tend to make the greatest innovations happen in any given field. They may make those great leaps by themselves, or they may inspire others to make those strides. Healthcare…
Blogging for Your Healthcare Practice in 2016
Like healthcare website design, blogging for your healthcare practice has new trends to follow in 2016. Whether you already have a blog for your practice or were thinking about starting…
Health and Safety Laws That Physicians Should Know About
It's inevitable. Unless your only sources of television are Netflix and commercial-free Hulu, you see pharmaceutical companies advertising their latest and greatest medical miracles all the time, especially late at…
Facebook for Doctors: Medical Practice Marketing Benefits
There’s something addictive about Facebook. At least some people I know will dip into the social stream several times a day. Not everyone, of course, but with over 150-million monthly…
Best Apps for Physicians
A study by the IMS Health names Wikipedia as the “single leading source” of health care information for both patients and health care professionals. Not so surprising that our patients…
Creative Ways Hospitals Can Use Video to Build a Sense of Community
In today’s media-saturated world, video has emerged as one of the most effective content-types for connecting with consumers; the question for hospitals is not “if” it should be integrated into…
Online Video is a Pivotal Component of Hospital Research
With digitalization streaming its way into the healthcare decision-making process, hospitals need to take a proactive approach for reaching out to potential patients. Research has established that online videos play…
Why Medical Marketers Shouldn’t Forget About Bing and Yahoo
Although still Google dominates in the world of internet search, Bing and Yahoo account for 29% of the market share. Medical marketers shouldn’t underestimate the value of advertising across multiple…
How Doctors Can Help Patients Stay Positive Amidst Pain and Suffering
Doctors and healthcare workers – especially those in hospitals and emergency care settings – have a number of responsibilities. And while caring for the physical well-being of patients is obviously…
Healthcare Technology and Practices that Assist Professionals
Medicine has long been a field that has demanded its participants exhibit the highest level of professionalism. The relationship that exists between medical professionals and their patients is one of…