How Does Your Medical Device (Digital) Marketing Support Your Sales Force?
When rushing to equip your medical device marketing support with the latest digital apps, you want to ensure your digital marketing efforts are aligned with your overall sales and marketing…
Being Almost Human: Robotic Patient Simulators Bridging the Gap in Healthcare Education
Preventable medical errors in hospitals persist as the third leading cause of death in the United States, after heart disease and cancer. This alarming reality only stresses the importance of…
2015 Trends for Rural Hospitals and Rural Healthcare
According to the NC Rural Health Research Program there have been 56 rural hospital closures since 2010. The reasons behind the closures may vary but the message rings true, rural hospitals are…
Have You Checked Your Hospital Yelp Listing Lately?
The crowd sourcing, user-review site Yelp has emerged as a regular reference check for people looking for hospitals, doctors, urg The crowd sourcing, user-review site Yelp has emerged as a…
Global Markets for Devices in Spine Surgery, Forecast to 2020
The market for spinal implants and associated spinal fusion products has evolved dramatically over the last several decades as a result of significant advances in the understanding of spinal biomechanics, the…
Why Doctors Need to Hear Patient Gripes and Complaints
“Stop already,” you say…you’ve heard them all before. Some (hopefully, only a few) patients gripe and complain about all the usual stuff. We’re not talking about the assorted medical or…
Who Deserves Quality Medical Care?
We all should know the difference between a slogan and real substance. One of these has size and shape while the other is just a shadow. Why then, is the…
Dealing with DLP and privacy
Dealing with DLP and privacyIt’s a long hot summer here in the Middle East and with 2/3 of the office out on vacation, you have some time to reflect on data security. Or…
5 Signs That It Is Time to Reevaluate Your Independent Review Organization
Have you gotten comfortable with your independent review organization?The real question is, have you gotten a little too comfortable wit Have you gotten comfortable with your independent review organization?The real…
20 Doctors You Should Be Following on Twitter
Twitter can be the ideal platform for a physician to offer meaningful, relevant information to patients and colleagues. Getting started is the hardest part, but looking to others who have…
