What the FDA’s New Social Media Guidance Means for Marketers
Little by little, and in no particular order, the FDA is rolling out new recommendations for use of internet and social media by the pharmaceutical industry. Little by little, and…
Health Care Social Media Review #57: The Ketchup Edition
Welcome to Health Care Social Media Review #57. Welcome to Health Care Social Media Review #57.Warhol's Heinz 57 works insisted upon being included as part of the visual theme for…
5 Places Medical Practices Can Get Involved with Community Outreach
Savvy medical practitioners know that healthy communities are stronger communities. Your medical practice can play a vital role in making your community a healthier place for the families and individuals…
Encyclopedia Britannica: The Playbook for Pharma Business Model Evolution
You can’t actually buy physical encyclopedia anymore. That’s what makes the Encyclopedia Britannica story so relevant for Pharma. The company blew up its 244 year-old business model to adapt to…
Collaborative Communication
Dr. Cohn discussing collaborative communication with physician leaders Dr. Cohn discussing collaborative communication with physician leadersI smile that I am writing about collaborative communication because in residency, if someone had…
The First Amendment, in Your Medicine Cabinet
No American in 2014 who watches television, reads a magazine, goes online or visits a doctor’s office can escape the ever-present promotion of prescription drugs. No American in 2014 who…
Healthcare Progress Depends On “E Interventions”
“The reasonable man adapts himself to the world: the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.” ― George Bernard Shaw…
Where Cash Is King, What Happens to Patients?
I’ve started hearing more about physician practices that are opting out of the health insurance system and taking cash for services. See Cash-only looks good to doctors in Healthcare Finance News…
Doctors 2.0 & You Interview of Dr. Rafael Grossmann [VIDEO]
Here's yet another fascinating video interview by Michael Weiss, recorded during Doctors 2.0 & You. The subject is Dr. Rafael Grossmann, trauma surgeon and Google Glass Explorer, a healthcare professional…
Sealants, Glues, Hemostats, Anti-Adhesion: An Evolved Market
In a forthcoming report on advanced technologies associated with the acute phase of wound management — specifically, hemostasis, closure and sealing — MedMarket Diligence will be revealing the state of…
