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Why Foreign Companies Should Take Chinese Social Media Seriously
Over the New Year break, I took a vacation trip to Japan…
Mobile Technology and the New Era for Medical Marketing
Epocrates study on use of mobile technology Epocrates study on use of…
More Nursing Shortage Myth Building
My piece on the nursing shortage myth received more than 100 comments…
CVS Kicks the Habit: No More Tobacco Products. What’s Next?
The CVS pharmacy chain announced that it will stop selling tocbacco products…
Promising Nursing Careers Beyond the Bedside
Tell people that you are pursuing a nursing degree and most of…
A Framework for Collaborative Peer Review
I titled this post "Collaborative Peer Review" because peer review brings out…
5 Ways to Market Yourself as a Medical Expert
Because medicine is a service-oriented profession, medical practitioners must embrace marketing today,…
Johnson & Johnson to Release Clinical Trial Data in Agreement with Yale Medical School
In a move toward scientific transparency, Johnson & Johnson will share some…
Cut-Rate Concierge Medicine? One Medical Resorts to Discounting
I have mixed views about concierge medicine. On the one hand I…
