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Google’s 2014 Algorithm Updates: Implications for Your 2015 Medical Marketing Strategy
As a medical industry marketer, day-to-day tasks can be quite overwhelming. It’s…
Will It Be About Patients This Time?
We are beginning the third transformational wave of trying to improve health…
What Can We Learn from the UK Health System?
There’s no perfect health system in the world, at least not that…
URAC vs. PCAB Pharmacy Accreditation
What is Pharmacy Compounding? As healthcare focuses more on patient-centered care and…
The Folly of High Deductible Health Plans
Now that’s what I call value-based pricing! Now that’s what I call…
Clinical Trial Recruitment Considerations for 2015
As a time of reflection, a new year affords clinical trial recruiters…
JP Morgan Healthcare Conference Becomes a Shopping Mall for Wall Street
The past week, San Francisco was overrun with more neckties than the…
Rewards Help Majority of Consumers Overcome Health Data Concerns
For consumers, the new digital health lifestyle comes with one string attached:…
How Your Hospital Marketing Programs Can Improve Public Health
Is hospital marketing a tool that can do more than just sell…
Don’t Use Rotating Banners for Your Medical Device Website
“Our themes don’t have sliders… Because sliders suck.” YoastHow many rotating banners…
