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Why Medical Marketers Shouldn’t Forget About Bing and Yahoo

Although still Google dominates in the world of internet search, Bing and…

Jonathan Catley
Jonathan Catley
June 15, 2016
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A Primer to Personalization in Physician Marketing

To set themselves apart from the pack, medical marketers must aim to…

Jonathan Catley
Jonathan Catley
June 10, 2016

Amazon Echo for healthcare

  Alexa, what can you do for healthcare?   Alexa, what can…

DavidEWilliams
DavidEWilliams
June 10, 2016
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Obama’s Precision Healthcare Initiative Ushers in a New Age of Medical Marketing

Just as healthcare treatments are becoming increasingly personalized, medical marketing efforts will…

Jonathan Catley
Jonathan Catley
June 8, 2016
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5 Plastic Surgery Marketing Tactics to Boost New Patient Response

Competition among plastic surgery practices has always been tough. But the scale…

Stewart Gandolf
Stewart Gandolf
June 7, 2016
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Google’s Ad Platforms Are Getting a Facelift – Here’s What Medical Marketers Need to Know

Google announced their latest round of AdWords updates at the recent Google…

Jonathan Catley
Jonathan Catley
June 3, 2016

How You Can Build Your Healthcare Practice & Dominate In Your Local Market

If you operate a small healthcare facility, the question has probably crossed…

TysonDowns
TysonDowns
June 3, 2016
marketing to millennials

Medical Marketing to Millennials: Convenience is the New Currency

Is the Millennial Generation—AKA Millennials—a lazy bunch? Or has the pervasive availability…

Stewart Gandolf
Stewart Gandolf
June 2, 2016
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Understanding the New Path to Treatment

As the traditional patient path to treatment evolves to include online health…

Jonathan Catley
Jonathan Catley
May 31, 2016
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Debunking SEO Myths for Medical Websites

Search engine optimization, or SEO, can be a complicated term. There are…

GretchenKalthoff
GretchenKalthoff
May 27, 2016
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