Should Hospital PR Engage Journalists with Social Media?
It is generally accepted that journalists prefer hospital PR folks to contact…
What Is Your Online Marketing Data Trying to Tell You?
How to Use Prior Period Analysis in Google Analytics How to Use…
Do You Check Online Doctor Ratings?
A new study has found that one in four consumers rely on…
Up Next for Care-Hacking Startups: Transforming Data into Action
First published on MedCityNews.com. Digital health futurist Fard Johnmar has a great way…
Long Term, Health Spending on State and Local Government Workers Outpaces Medicaid
In a previous post I reported that health benefits for government workers cost…
Shocker: What’s Really Behind the CVS Tobacco Announcement
You heard the news…nearly couldn’t miss it. Retail drug store giant CVS…
Top Tips to Boost Facebook Engagement
For a hospital, Facebook is a great social medium to connect with…
A Meeting of Minds on the Value of Healthcare IT
As healthcare providers face challenges from empowered patients, the increasing impact of…
Marketing Medical Devices to Consumers, Not Patients
Medical Device and Diagnostic Industry (MDDI) recently published an article which stated that…
Establishing Your Own Private Clinic: A Case Study
Starting your own private practice can be a daunting task, especially when…


