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medical marketing

Three: The Most Persuasive Number in Communications

Three is powerful Three is powerfulHow important is the ease, speed, and…

Chen Sirkis
Chen Sirkis
March 4, 2014

Mark Fisher, Candidate for Governor of MA, Speaks with the Health Business Blog

Mark Fisher (R), candidate for Governor of Massachusetts Mark Fisher (R), candidate…

DavidEWilliams
DavidEWilliams
March 4, 2014
patient engagement and communication
communication

Paternalist vs. Patient-Centered Approach to Patient Engagement

I am always a bit ambivalent about coming off as “too preachy.”…

Steve Wilkins
Steve Wilkins
March 4, 2014
story science
healthcare marketing

Neurochemistry and the Art and Science of Storytelling [VIDEO]

Studies reveal hard science data behind why the sometimes fanciful, sometimes fictional…

Lonnie Hirsch
Lonnie Hirsch
March 4, 2014
ADA compliance
ADA

Making a Physician Website ADA-Compliant Can Increase Your Bottom Line

Providing potential patients with useful, relevant information can be a great way…

Jonathan Catley
Jonathan Catley
March 3, 2014
team leadership

Why Organizational Leadership Is Plural, Not Singular

Roughly 100 percent of all physician offices are busy places. Roughly 100…

Stewart Gandolf
Stewart Gandolf
March 3, 2014
healthcare IT
healthcare IT

HIMSS14: The IT Market and US Healthcare – Big and Getting Bigger

I hope you were as interested as I was in the whys…

Steve Goldstein
Steve Goldstein
March 3, 2014
end to end testing
ICD-10

End-to-End ICD-10 Testing: Are You Prepared?

According to a recent survey, less than 10% of physician practices are…

Andy Salmen
Andy Salmen
March 3, 2014

Three Ways a Hospital Can Use LinkedIn

Launched over 11 years ago, LinkedIn is still one of the top…

waxcom
waxcom
March 2, 2014
fda regulations
FDA

FDA’s Sham Regulations Impede Medical Innovation

In the Wall Street Journal this week, Dr. Scott Gottlieb discussed (gated, by subscription only) a…

John Graham
John Graham
March 2, 2014
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