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Latest Business News

Health Care Costs and the Medical Malpractice Myth

It’s common knowledge that health care costs in the United States are…

ndonovic
ndonovic
January 21, 2014

Finally: An FDA (Draft) Guidance for Social Media in Medical Marketing

FDA Social Media Guidance: Four years in the makingFour years have passed…

Chen Sirkis
Chen Sirkis
January 21, 2014

CMS and Transitional Care Management Reimbursement Expansion

There is a new expansion to CMS's new reimbursement for transitional care…

thielst
thielst
January 20, 2014
It is no surprise that the most trusted information sources were doctors and nurses and other healthcare providers. Newspapers, corporate websites and online search engines comprised the next tier of trust, getting the vote from about 1 in 5 respondents.
healthcare marketing

Consumers Prefer Marketing Collateral by Post to Email

Overall, trust in brochures, flyers and direct mail is fairly low, but…

Nicola Ziady
Nicola Ziady
January 20, 2014

The Latest Numbers on Exchange Enrollment

The government has released the latest numbers on enrollment in the health…

Brad Wright
Brad Wright
January 20, 2014
New York State of health
ACA

Surprises in New York A.C.A. Enrollments

SUMMARY: We were surprised by the companies New Yorkers chose for their…

Jeanne Pinder
Jeanne Pinder
January 19, 2014
Pew Social Media

Engagement: Making Your Social Media Matrix Sticky

The research folks at Pew Internet provide an insightful report about the…

Stewart Gandolf
Stewart Gandolf
January 19, 2014

Healthcare IT VC Funding Almost Doubled in 2013

First published on MedCityNews.com. Mobile health companies led the way to a record…

Deanna Pogorelc
Deanna Pogorelc
January 18, 2014
approach 1cd-10 with urgency HIS
ICD-10

Why Approach ICD-10 with a Sense of Urgency

As the October 1, 2014 deadline approaches, the necessity for immediacy in…

Andy Salmen
Andy Salmen
January 18, 2014
Online Medical Marketing, Hospital Social Engagement, Healthcare Marketing
healthcare marketing

Using Multi-Media Resources to Build Long-Lasting Relationships with Patients

In the world of medical marketing, hospitals are unique. Doctors are more…

Jonathan Catley
Jonathan Catley
January 17, 2014
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