Keeping Up With Today’s Hyper-Connected Patients
Your average patient in 2016 is likely to be an active social…
Tips for Appealing to Millennials: The New Healthcare Boom Market
For many years, the most important consumer group for marketers to target…
How to Market New Technology to Existing Patients
A surprising amount of hospitals still rely on traditional TV and print…
15 Hospitals with Great Blogs
For hospitals, blogging is one of the most effective means for engaging…
The Consumer-Driven, Digital Disruption in Healthcare
Many believe that medical companies, technological innovations, and government regulations are driving…
Mistakes Practices Make On Their Website and Social Media
A medical practice’s social media team and website as a whole can…
Two Truths and a Lie about Physicians and Social Media
Social media has been widely adopted across many industries as a vital component of any well-rounded…
Two Hospital PR Case Examples: One Bizarre, One Just Crazy
By Stephen Gregg By Stephen Gregg Two “PR-painful” news stories caught our…
3 Ways to Adopt Health IoT for Better Care
Whether you call it the Internet of Everything, the Industrial Internet, or…
Pennsylvania House of Representatives Passes Medical Marijuana Bill
On March 16, 2016, Pennsylvania’s House of Representatives passed a measure that…
