Latest eHealth News
Online Conversion Optimization Strategies for Healthcare Professionals
Life can be pretty stressful sometimes, which is why it's important to…
Connecting Social Media and EHRs as a Research Tool
A group of patients were recently asked if they would be willing…
HIMSS16 Preview: Data helps reveal theme of this year’s show
It’s back to Las Vegas for HIMSS16 in a bit more than…
More “Conversations” – Not More Health IT – Are What’s Needed To Increase Patient Engagement And Improve Patient Satisfaction
Health information technology is seen by many in the US health care…
Your Digital Marketing Tool Belt for Clinical Trial Recruitment: Paid Ads (Search and Social)
CROs and patient coordinators must be able to quickly and affordably find…
Nope, Social Media Isn’t the Magic Cure-All You Think It Is
You might be surprised to learn how often we get questions about…
Why patients are the new rockstars in pharma
Anyone who reads my column on a regular basis will know my…
Hillary Clinton’s Classic Mistake: A Marketing Lesson for Doctors and Hospitals
As the nation’s political season heats up every four years or so,…
Keeping Patient Data Secure in a Digital World
Americans have been “vulnerable” to the misuse of their own personal records…
How To Attract Patients in a Consumer-Driven Healthcare Market
In the current dynamic healthcare market your patients are encouraged to choose…
