Tag: healthcare marketing

Zyrtec’s Healthcare Social Media Campaign

How do you get allergy sufferers to buy your drug? With cute animals,…

Nicola Ziady Nicola Ziady

Beyond the Buzz: A Three-Stage Approach to Handling a Healthcare Social Media Crisis

Having an online presence has its advantages when it comes to healthcare…

Marie Ennis-O'Connor Marie Ennis-O'Connor

How to Use Youtube for Healthcare Marketing

Creating a presence on YouTube for your healthcare facility can be fairly…

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Embrace Patient Storytelling to Strengthen Your Healthcare Marketing

Storytelling has been around far longer than man's capacity to put those…

Jonathan Catley Jonathan Catley

Image Building at the Expense of Real Growth: A Critical Mistake

Among our list of 19 critical medical advertising mistakes that healthcare organizations…

Stewart Gandolf Stewart Gandolf

First Principle of Enduring Success: Existing Patients First

Some fundamental business ideas deserve repeating:Successful marketing—and practice growth—begins with taking care…

Lonnie Hirsch Lonnie Hirsch

More Trump Wisdom: Playing Your Winning Marketing Cards

In an ordinary game of five-card poker there are 2,598,960 possible hands…

Lonnie Hirsch Lonnie Hirsch

Beyond the Buzz: The Healthcare Guide to Getty Images

Getty Images, a premier supplier of stock images, has announced a new…

Marie Ennis-O'Connor Marie Ennis-O'Connor

5 Reasons Hospital Marketing Will Benefit by Devising Digital Plans

Depending on fiscal year cutoffs, hospitals utilize different timeframes for establishing budgets.…

Jonathan Catley Jonathan Catley

Ways to Make Your Images Work for You

Images are key to achieving social media success – and that includes…

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