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Getting the Best from Your Healthcare Advertising Agency
These days, marketing performance expectations are sometimes found under the “squeeze every…
Fundings in Medtech 2009-2014: A Contrarian View
Since 2008, medtech has taken a lot of hits. Indeed, when the…
HCP Use of Social Media for Recruitment [INFOGRAPHIC]
Clinicians today are stepping up and taking charge of their career path…
The Ultimate Guide for Finding and Editing Images for Your Medical Website
The right images are key to your marketing communication Visual aids are…
5 (More) Ways to Wake Up Your Underachieving Website
A unproductive (or outright lazy) employee wouldn’t last long in a well-managed…
When It Comes to Denial Management, Qualitative Data Is Your Best Ally
When faced with a denied claim, your first question as a physician,…
Hooray for High-Priced Hepatitis Treatment Sovaldi
Congratulations to Gilead Sciences for producing Sovaldi (sofosbuvir), which cures hepatitis C…
Ready or Not: ICD-10 Will Go Live as Planned Oct. 1st
The Center for Medicaid and Medicare Services (CMS) is moving ahead as planned with…
LinkedIn Influencers: Good or Bad for Pharma?
Like many, I was intrigued when LinkedIn first launched its ‘influencer’ blogging…
