Shocker: What’s Really Behind the CVS Tobacco Announcement
You heard the news…nearly couldn’t miss it. Retail drug store giant CVS will phase out the sale of tobacco products before year's end. That’s the headline, but it’s the rest…
Do “Old People” Want Digital Engagement?
I know: the last thing seniors want is to be called “old people.” But as patients, do they want to be engaged using online and mobile technology? I know: the…
A Meeting of Minds on the Value of Healthcare IT
As healthcare providers face challenges from empowered patients, the increasing impact of the internet and mobile technology on patient care, and more outcomes-focused regulatory requirements, the role of information technology…
Top Tips to Boost Facebook Engagement
For a hospital, Facebook is a great social medium to connect with current and potential patients. It provides a platform to inspire people, entertain people, and promote the benefits of…
Establishing Your Own Private Clinic: A Case Study
Starting your own private practice can be a daunting task, especially when you do not have a reputation in the neighborhood. Most clinics have an extremely small catchment area of…
Marketing Medical Devices to Consumers, Not Patients
Medical Device and Diagnostic Industry (MDDI) recently published an article which stated that medical device makers should consider patients as consumers. Medical Device and Diagnostic Industry (MDDI) recently published an article which…
Practical Advice for HIMSS 2014 Attendees
HIMSS14, the big conference for all things dealing with health IT, is right around the corner. It’s a great conference – wish I could attend this year. HIMSS14, the big…
Collaboration: Emerging From Below
The January issue of Health Affairs focuses on the benefits of "communication-and-resolution programs” (CRPs), designed to facilitate the communication between healthcare providers and patients and families following unforeseen outcomes, including errors. The…
Why All Hospitals Are Also Digital Companies
The web has changed the way the world does business. You don’t have to look farther than 2013′s holiday shopping season, where 10% more shoppers bought online, 14% percent less…
The Quantified Self Goes to the Olympics
First published on MedCityNews.com. Since wearable health technologies seem to have found the most traction in a slice of the population with a great interest in being healthy, it makes sense…
