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Health Works Collective > Business

Business

Find More: Finance Hospital Administration
Latest Business News
Hospital Social Media, Patient Engagement, Healthcare Marketing
marketing

Hospitals and Social Media: Are You Engaging the Right Audience?

Many hospitals are using social media as part of a broader marketing…

Jonathan Catley
Jonathan Catley
April 20, 2014

Interview with Paul Tunnah Founder of Pharmaphorum

Paul Tunnah is the CEO and Founder of pharmaphorum media. He received…

DeniseSilber
DeniseSilber
April 20, 2014
titans clash
hospital advertising

Hospital Ad-Wars: Who Wins When Titans Clash?

This is a story about competing hospital systems where the legal wrangling…

Stewart Gandolf
Stewart Gandolf
April 20, 2014

Better Medical Marketing with the New (and Free) Medicare Data Set of 880,000 Providers

In 2012, 880,000 physicians and providers billed a total of $77 billionThe…

Chen Sirkis
Chen Sirkis
April 19, 2014

Hospital Marketing Opportunity Revealed: Get a YouTube Channel, Get Ahead.

Surprisingly few US hospitals have a YouTube Channel in their marketing lineup.…

Lonnie Hirsch
Lonnie Hirsch
April 19, 2014
FAQs for medical marketing content
medical marketing

Use “FAQs” to Produce Marketing Content for Your Medical Practice

The age of the family general practitioner has given way to the…

Jonathan Catley
Jonathan Catley
April 18, 2014

Increase SEO Backlinks with Current Events

Building external links back to your website or blog is a great…

waxcom
waxcom
April 18, 2014

Prescription Drugs in the United States [INFOGRAPHIC]

Here's a great infographic about prescription drugs in the United States. Some…

Indy Kavelaars
Indy Kavelaars
April 18, 2014
healthcare disruption

Healthcare: Get Ready to Shake, Rattle and Roll

On March 14th, I published a HealthBlog post called Disrupting and Destructing Healthcare. It…

Bill Crounse
Bill Crounse
April 17, 2014
Maslow
super-utilizers

Improving Clinical Outcomes by Addressing Social and Basic Needs

"It is far more important to know what person the disease has…

tkilpatrick
tkilpatrick
April 17, 2014
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