3 Tips for Great Health Care Management
A recent article on the Harvard Business Review revealed that social capital expenditure is of a higher significance than financial capital to make effective healthcare reforms. A recent article on…
Secrets of Engaging, Contagious and Shareable Content
Regular publishing—producing content for a website, blog, social media and other digital platforms—creates an online presence. But your effectiveness quotient jumps into overdrive when readers share your material with others.…
Consumer-Directed Tax Shelters
Many readers will be familiar with–and in fact may even have–health savings accounts (HSAs), health reimbursement arrangements (HRAs), Archer medical savings accounts (MSAs), or flexible spending accounts (FSAs). Many readers…
BIG-BIG-BIG: Company, Heart and Checkbook
“Delivering Innovation Across the Healthcare Continuum” Christopher Hall, Ph.D. Senior Director, Radiology Solutions, Philips Healthcare March 2, 2015 “Delivering Innovation Across the Healthcare Continuum” Christopher Hall, Ph.D. Senior Director, Radiology…
6 Ways You Might Be Unwittingly Making a HIPAA Violation
Patient Privacy + HIPAAWith all this talk about making patient records more accessible to care teams via the magic of the electronic record, HIPAA and HITECH— the two laws that…
How to Engage Physicians with the New ACO Benefits
Doctors and ACO Benefits, “What’s in it for me?”While the myriad ways in which ACOs benefit patients and healthcare organizations have been heavily touted over the last several years, many…
Medical Futurist Dr. Bertalan Meskó [PODCAST]
Dr. Bertalan Meskó is a digital renaissance man for healthcare. He is an author, TEDx speaker, teacher, consultant, and medical futurist. We had a wide ranging conversation about the future of…
Hospital Ranking Disagreement Isn’t the Only Such Problem
What do you think? What do you think?I love the latest Health Affairs article showing about disagreement among hospital ratings. In case you missed it here are the key takeaways:Not…
Telemedicine Marketing Strategies: Building Thought Leadership
Building thought leadership is an effective strategic tool for companies that are focused on providing innovative products and services. In life sciences, healthcare and medical technology-related industries, thought leadership can…
Top Digital Platforms for Your Healthcare Marketing
One of the many reasons healthcare marketing professionals hesitate to jump right into digital is due to its fragmentation. Which platform should you focus on first? Which platforms should you…
