Tag: healthcare marketing

4 Reasons Doctors Are Taking a Fresh Look at In-Office Dispensing

More than ever, medical practices throughout the US are motivated to look…

Lonnie Hirsch Lonnie Hirsch

What Patient Centricity Means to Marketers

In 2011, when Lilly and Disney teamed up to create a series…

Pam Todd Pam Todd

How to Create Helpful Healthcare Lists with List.ly

I am an avid Twitter fan. It is the social media platform…

Marie Ennis-O'Connor Marie Ennis-O'Connor

Online Patient Reviews: Power, Influence and Muscle to Grow Even Bigger

If you thought that online patient review sites were important, you’d be…

Lonnie Hirsch Lonnie Hirsch

What Makes a Healthcare Website Shine?

  Hospital or healthcare websites aren’t always the easiest for customers to…

waxcom waxcom

7 Counterintuitive Tips: Creating Content That Actually Means Something

The overwhelming deluge of information spewing from the Internet—on any and every…

Lonnie Hirsch Lonnie Hirsch

9 Best Practice Tips and Techniques for Superior Podcasts and Audio Content

Online audio content—such as podcasts, webinars, interviews and the like—have grown in…

Lonnie Hirsch Lonnie Hirsch

Four Lesser-Known Ways to Enhance Your Web Presence

For effective healthcare marketing, it’s not a question of having an Internet…

Stewart Gandolf Stewart Gandolf

Is Healthcare Marketing a Grotesque Business or Ethical Imperative?

Recently we found a hot potato in our email.A new subscriber to…

Stewart Gandolf Stewart Gandolf

50 Best LinkedIn Groups for Healthcare Marketing

LinkedIn professional group participation is often underutilized, so as a boost for…

Stewart Gandolf Stewart Gandolf